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How Outsourcing Is Changing The World
06 July 2015 | Online Marketing
The millennial generation is one of the most wealthy, most prolific and most boundary-pushing. Today’s generation is also the most tech-savvy, with children becoming more and more acquainted with the Internet on the earlier stages of their lives; some even on the pregnancy stage. Money-wise, the generation, while not really notable for its thriftiness, is more in touch with savings and investments. In fact, most millennials nowadays have savings and credit accounts set-up in their early teen years.
New-age millionaires are also increasing in number. This is an indication of new ways to make money. Technology and the Internet is a fertile land that keeps on giving. App development, website designing, outsourcing, expert SEO companies and business process outsourcing are only few industries that depend on the Internet for income, client influx and customer support.
Alongside these industries are a synergy of other sub-industries that uses the Internet as a medium. The rise of a virtually-interconnected world provided for money to come in, and innovators, early adopters and entrepreneurial thinkers saw and harnessed its potential.
The Internet is niche-based. It encourages communities but also appeals to the masses. Outsourcing, is a niche-based Internet business. It’s dedicated in marketing, advertising and promotion. Internet marketing, as it is called, is a suite of systems and techniques poised to make a brand or a company visible on the Internet.
With Internet marketing, search engine optimization comes as true power tool in order to promote on search engines. Search engines are the window to any Internet activity. From watching video, information digging, e-commerce shopping, social media sharing, etc., search engines have the power to increase audience base tenfold with the right lobbying from outsourcing companies who offers SEO.
With the outsourcing industry a true blue income generator, how does Internet marketing, particularly outsourcing, changes the world?
It increases cash inflow and outflow worldwide.
Outsourcing is Internet-based. The enormous number of freelancers around the world benefits from the Internet through outsourcing by getting employed homebased by outsourcing companies. On the other side of the spectrum, outsourcers around the world benefits from the Internet in finding the human resources they need in order to cut cost and perform core or non-core functions for the company.
The implication on the bigger picture is, higher rates of cash inflows and outflows. When a first world country hires a whole company of outsourcing team from a third world country, or say, social media marketing company in Dubai, it increases the inflow of cash in that particular area. This means an incremental bump in the living lifestyle of those individuals employed. The benefits, on the other hand from the employers/client, is that they get local and global traction on their brand; with lesser cost. Lesser cost means higher profit margin. Higher profit margin means keeping the company stats up, running and earning more than ever before.